Submitted by Dave Free on Mon, 09/04/2006 - 9:04am.
9/4/06 to 9/8/06
Posting today from a beautiful, cool, valley nestled between majestic Utah mountains. Isn't technology great!
Thanks for the great feedback on the new Promoterz site. If you haven't seen it yet, check it out here. We've also put a new look on Seeds of Growth. As always, your feedback is welcome!
Here are the best of the week:
From Seeds--The Starbucks Online Coupon Fiasco--Venti Size
Online coupons work! Sometimes too well! Starbuck's had an online coupon work too well this week. Here are some ideas for making sure you are happy when your online coupon gets shared (which is the goal).
From Other Business Blogs
Number 3-- The employee experience matters. from Brand Autopsy.
You've heard of all the problems Dell is having. Turns out they have tracked many of the customer service issues back to a policy to hire more temporary workers--turnover shot up to 300%! The lesson: if you want to deliver a remarkable customer experience, you have to first give your employees a remarkable experience.
Number 2--Ultra-personalized banking from Springwise.
I'm not pushing credit cards here, but this is a great example of a company inviting its customers to "create" and personalize the product they want. Two benefits: 1) the customers are happy and more likely to show and tell others and 2) the company learns what its customers want. What can you invite your customers to do?
Number 1--Compromise: How to make breakfast from Seth Godin.
Great example of how compromising can destroy remarkable. What are you compromising?
Have a great week!
Best of Seeds is a service of Promoterz--Happy Customers Talking