October 1st to the 7th, 2006
From Seeds of Growth--Wanna Listen to a Good Story?"
We created our first podcast this week. They're forecasting 56 million podast listeners by 2010. Worth figuring out. You can listen to ours now and try to imagine what a really good one sounds like while you listen.
From Other Business Blogs
Number 3-- Getting Into Heaven from Seth Godin.
Seth points us to the website mouseprint focused on the sleazy things marketers will do to trick people. Did you know each of the 1,000 sheets in Scott's "Now Improved" toilet paper are only 3.7 inches--not 4? I knew something was missing! The point is consumers are smarter and have access to more information than ever before. Don't try to trick them.
Number 2--Motivating Others: why "It's good for you" doesn't work from Creating Passionate Users.
In addition to not tricking them, you might want to try to appeal to their feelings. People don't make decisions based on cold logic, but on feelings. "Joy is a more powerful motivator than fear." So how do you get your customers to associate your product or service with joy?
Number 1--Happy Birthday Beans from CoolBusinessIdeas.com.
It's about seeds, how could we not pick this one? Want something unique to send to your customer's on their next birthday? How about a laser-engraved bean? Your message--growing!
Now get back to work!
Best of Seeds is a service of Promoterz--Happy Customers Talking